Medium Venetian Red 12KT001

Medium Venetian Red - 12KT001

Photo: Venedig Fassade mit Rosso Veneto und Kalk ©shutterstock.com. Text: Katrin Trautwein, 225 Farben, 2017 ©Birkhäuser Verlag GmbH, Basel.

More Charming Than All the Others: What Makes ktCOLOR Pinks Special

The best colorists have long known the secret to creating exquisite pinks: blending natural reds with sparkling marble whites, avoiding the dullness of artificial pigments. ktCOLOR builds on this timeless tradition, crafting pink shades that are unmatched in charm, warmth, and elegance. Unlike synthetic alternatives, ktCOLOR’s pinks radiate depth and refined vibrancy, bringing a natural appeal to any design. ktCOLOR’s pink palette represents the perfect blend of tradition, artistry, and quality.

A rosy color of nobility, often used in Venetian palazzi.

Venetian red originally referred to a pure, slightly bluish, rather opaque natural pigment. Most sources have been depleted, and true Venetian red has become rare. Fortunately, the Dolci brothers from Verona still supply the pigment, with which it is possible to formulate light reds that are not gaudy, but pleasing. Lightening the red hematite crystals in the pigment with white chalk produces luminous, light reds that glow from within. This special depth effect distinguishes the showy pink from the natural one.
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