Pale Venetian Red 14KT003

Pale Venetian Red - 14KT003

Photo: ©Marc Niedermann. Text: Katrin Trautwein, 225 Farben, 2017 ©Birkhäuser Verlag GmbH, Basel.

More Charming Than All the Others: What Makes ktCOLOR Pinks Special

The best colorists have long known the secret to creating exquisite pinks: blending natural reds with sparkling marble whites, avoiding the dullness of artificial pigments. ktCOLOR builds on this timeless tradition, crafting pink shades that are unmatched in charm, warmth, and elegance. Unlike synthetic alternatives, ktCOLOR’s pinks radiate depth and refined vibrancy, bringing a natural appeal to any design. ktCOLOR’s pink palette represents the perfect blend of tradition, artistry, and quality.

A barely red whisper of pleasure that quietly fills a space.

In her book on color psychology, published in German in 1989, Eva Heller wrote that pink is thought to be tender, soft, young, sweet, naïve, and lightweight. Based on such assessments, it is no wonder that many architects mistrust pink. Light natural pinks made by mixing red ochre with soft chalk, however, do not look like strawberry ice cream or pink cake frosting; they stay in the background, modulate the light and warm the atmosphere. Pale Venetian red contrasts and softens the effects of cool dark objects, embedding them in its enchanting spell.
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