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KT 07.055 Loos’ violet

A magical color – the nearly-blue of dawn shifts to purple at dusk.

Referenz - Adolf Loos, Villa Müller, 1930

Farbfunktion - dynamic

Wirksamkeit - good under all lighting conditions

In 1930, Adolf Loos used a Salubra wallpaper coated with madder lake and ultramarine blue in the Villa Müller in Prague. Formulations for beautiful violet colors based on transparent red and blue pigments have been known since the Renaissance. What came as a surprise was that Adolf Loos, a declared opponent of “useless” decoration, used wallpaper at all. Violets are sensitive to changes in light and quickly shift to brown. In the case of Loos’ violet, this is ruled out because the formulation is so rich in ultramarine blue.

Katrin Trautwein, 225 Colors, 2020 ©Birkhäuser Publishers, Basel

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Customer feedback

"Their colors are just unbelievably beautiful, whether the sun is shining, or it's rainy weather, or night, with every play of light they look different again. Incredible."

AM, Privatkunde